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IZA Discussion Paper No. 17543
December 2024
The Causal Impact of Gender Norms on Mothers' Employment Attitudes and Expectations
Henning Hermes, Marina Krauß, Philipp Lergetporer, Frauke Peter, Simon Wiederhold

This field experiment investigates the causal impact of mothers' perceptions of gender norms on their employment attitudes and labor-supply expectations. We provide mothers of young children in Germany with information about the prevailing gender norm regarding maternal employment in their city. At baseline, over 70% of mothers incorrectly perceive this gender norm as too conservative. Our randomized treatment improves the accuracy of these perceptions, significantly reducing the share of mothers who misperceive gender norms as overly conservative. The treatment also shifts mothers' own labor-market attitudes towards being more liberal—and we show that specifically the shifted attitude is a strong predictor of mothers' future labor-market participation. Consistently, treated mothers are significantly more likely to plan an increase in their working hours one year ahead.

Communications
Mark Fallak
mark.fallak@liser.lu
+352 585-855-526
World of Labour
Olga Nottmeyer
olga.nottmeyer@liser.lu
+352 585-855-501
Network Coordination
Christina Gathmann
christina.gathmann@liser.lu

The IZA@LISER Network is a global community of scholars dedicated to excellence in labor economics and related fields, now coordinated at the Luxembourg Institute of Socio-Economic Research (LISER) following its transition from Bonn.

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