%0 Report
        %A Booth, Alison L.
%A Nolen, Patrick J.
        %T Salience, Risky Choices and Gender
        %D 2012
        %8 2012 Feb
        %I Institute of Labor Economics (IZA)
        %C Bonn
        %7 IZA Discussion Paper
        %N 6400
        %U https://www.iza.org/publications/dp6400
        %X Risk theories typically assume individuals make risky choices using probability weights that differ from objective probabilities. Recent theories suggest that probability weights vary depending on which portion of a risky environment is made salient. Using experimental data we show that salience affects young men and women differently, even after controlling for cognitive and non-cognitive skills. Men are significantly more likely than women to switch from a certain to a risky choice once the upside of winning is made salient, even though the expected value of the choice remains the same.
        %K cognitive ability
%K salience
%K risk-aversion
%K gender
%K probability weights