@TechReport{iza:izadps:dp3580, author={Götte, Lorenz and Stutzer, Alois}, title={Blood Donations and Incentives: Evidence from a Field Experiment}, year={2008}, month={Jul}, institution={Institute of Labor Economics (IZA)}, address={Bonn}, type={IZA Discussion Paper}, number={3580}, url={https://www.iza.org/index.php/publications/dp3580}, abstract={There is a longstanding concern that material incentives might undermine prosocial motivation, leading to a decrease in blood donations rather than an increase. This paper provides an empirical test of how material incentives affect blood donations in a large-scale field experiment spanning three months and involving more than 10,000 previous donors. We examine two types of incentive: a lottery ticket and a free cholesterol test. Lottery tickets significantly increase donations, in particular among less motivated donors. The cholesterol test leads to no discernable impact on usable blood donations. If anything, it creates a small negative selection effect in terms of donations that must be discarded.}, keywords={material incentives;blood donations;prosocial behavior;field experiment}, }