TY - RPRT AU - Ushchev, Philip AU - Zenou, Yves TI - Social Norms in Networks PY - 2019/Nov/ PB - Institute of Labor Economics (IZA) CY - Bonn T2 - IZA Discussion Paper IS - 12752 UR - https://www.iza.org/index.php/publications/dp12752 AB - Although the linear-in-means model is the workhorse model in empirical work on peer effects, its theoretical properties are understudied. In this study, we develop a social-norm model that provides a microfoundation of the linear-in-means model and investigate its properties. We show that individual outcomes may increase, decrease, or vary non-monotonically with the taste for conformity. Equilibria are usually inefficient and, to restore the first best, the planner needs to subsidize (tax) agents whose neighbors make efforts above (below) the social norms. Thus, giving more subsidies to more central agents is not necessarily efficient. We also discuss the policy implications of our model in terms of education and crime. KW - social norms KW - conformism KW - local-average model KW - welfare KW - anti-conformism KW - network formation ER -