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IZA Discussion Paper No. 16036
March 2023
Slow Traffic, Fast Food: The Effects of Time Lost on Food Store Choice

published in: Journal of Urban Economics, 2025, 146, 103737

Time scarcity is one of the strongest correlates of fast food consumption. To estimate the causal effect of time lost on food choice, we match daily store-specific foot traffic data traced via smartphones to plausibly exogenous shocks in highway traffic data in Los Angeles. We find that on days when highways are more congested, individuals are more likely to dine out and less likely to grocery shop. The effects are particularly pronounced for afternoon rush hour traffic. Our results imply a net reduction in healthy food store choice due to time lost.

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Mark Fallak
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Olga Nottmeyer
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+352 585-855-501
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Christina Gathmann
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The IZA@LISER Network is a global community of scholars dedicated to excellence in labor economics and related fields, now coordinated at the Luxembourg Institute of Socio-Economic Research (LISER) following its transition from Bonn.

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